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Arsenal name new ground

lsgworldl2010-04-29 10:24:25 +0000 #1
The sh*t stadium?

EDIT - Blank out your naughty words a little, lsgworldl.

Arsenal have signed a £100m deal with Emirates Airlines, which will see their new 60,000-seater ground at Ashburton Grove named the Emirates Stadium.

The deal also sees Emirates become the Gunners' shirt sponsor for eight years - starting in 2006-07.

The stadium, which should open in the same season, will take on its new name for the next 15 years.

"The sheer size of this deal is an amazing opportunity," said Arsenal managing director Keith Edelman.

In a statement, the club added: "The combined value of both elements of the sponsorship is by far the biggest deal ever undertaken in English football."

Gunners chairman Peter Hill-Wood said he had mixed feelings about the decision to name the stadium after a sponsor.

Hill-Wood accepted that many traditional fans would have been happier to see the new stadium named in honour of an Arsenal legend.

We are talking a huge sum of money for the sponsorship, and you have to recognise the club's massive financial investment in the stadium

Paul Matz, secretary AISA

"I would be one those supporters," he said. "I've been here a long time, a great many years and if we named the new stadium after Herbert Chapman or even Arsene Wenger it would roll off the tongue.

"But things have changed in football and this is a wonderful offer we have received - the biggest ever in English football. We must move on."

Paul Matz, secretary of the Arsenal Independent Supporters Association, agreed the deal was just too good to turn down.

"Part of being an Arsenal supporter is appreciating the culture and tradition of the club," he said.

"But we are talking a huge sum of money for the sponsorship, and you have to recognise the club's massive financial investment in the stadium.

"I want to see Patrick Vieira, Thierry Henry and Arsene Wenger stay at the club. They are on big wages and we all make judgements about how far we'd go to keep them - personally I think this is fair enough.

"And from surveys we've done with the fans, the majority of them were prepared to sell the ground's naming rights too."

But Mike Francis from the Arsenal fanzine The Gooner said: "It didn't really come as a surprise as we'd been kind of expecting it, but I was a bit annoyed and upset anyway.

I think 'The White Elephant' would be more apt

From Skibbad

Have your say on 606

"My initial feeling about Emirates are who the hell are they and what have they got to do with Arsenal? Maybe someone like Nike would have been better.

"I was hoping it was an easy name to drop so we wouldn't have to use it but it doesn't appear to be that way.

"It's difficult to tell what the fans will call it as it's not built yet but I have a feeling we'll end up calling it Highbury still. But I'm a bit of traditionalist really.

"The money doesn't really soften the blow. I'm afraid £100m doesn't sound a lot when you consider it includes a shirt sponsorship as well."

In February, Arsenal finally secured the £357m needed to build the new stadium.

The Gunners' new home will be built by Sir Robert McAlpine under a fixed price contract, which also includes the construction of a new waste and recycling centre.

Emirates, the Dubai-based airline, currently sponsors Chelsea's shirts but that deal expires at the end of the season.

"This represents a win-win partnership for both Emirates and Arsenal," said Emirates chairman, Sheikh Ahmed bin Saeed Al-Maktoum.

Arsenal's current club and shirt sponsorship deal with phone company 02 expires at the end of the 2005-6 season.

news.bbc.co.uk/sport.../arsenal/3715678.stm


arminius2010-04-29 10:39:52 +0000 #2
In honour of all their french players and coach they should have named it 'The stade de arse' or 'stadium of arses'.
zenden92010-04-29 10:41:34 +0000 #3
Emirate Stadium????
Will3172010-04-29 11:09:05 +0000 #4
Quote:

Originally Posted by zenden9

Emirate Stadium????

Yep, The Emirates Stadium. I'd have preferred it to be called simply Ashburton Grove myself. I think Fly Emirates got the better end of the deal...
Gunner4ever2010-04-29 11:54:01 +0000 #5
i think it was a really good deal..now they have money to spend..and they can change the name after 15 years right???
Balmung2010-04-29 11:26:31 +0000 #6
I cannot imagine both Chelsea and Arsenal wearing jerseys with the same sponsors. Hahahahaha.

And it is high time they move. Highbury is a big joke for a big club like Arsenal.
zenden92010-04-29 13:10:53 +0000 #7
Quote:

Originally Posted by Balmung

I cannot imagine both Chelsea and Arsenal wearing jerseys with the same sponsors. Hahahahaha.

And it is high time they move. Highbury is a big joke for a big club like Arsenal.

No,Emirate is going to switch over to Arsenal after contract with Chelsea end,so no clash of same sponsor! By the way,Arsenal must win CL to prove it is really a big club with big stadium and big ambition!
Will3172010-04-29 13:10:23 +0000 #8
Quote:

Originally Posted by Gunner4ever

i think it was a really good deal..now they have money to spend..and they can change the name after 15 years right???

Something like that. But I still think Emirates got the deal on the cheap, they paid a pretty low shirt sponsorship deal, and they'll be sponsoring the shirts for 7 years from next season I hear...

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